Tatra Banka – TV Spot

A new business product of Tatra Banka got promotional space in a sponsors’ message right before broadcasting a business-oriented TV programme on the TV channel TA3. Our task was to fill this space with a short, apt video, that would present the product effectively.
We have decided to approach this in a simple way – showing a person use an iPhone and an iPad, and with some help from Alien studio combining it with animated graphic elements in the visual tone of the whole campaign for the new product. Combining the short amount of time with smooth animation was tough – but not as tough as finding the right pair of hands. In the end all went well and the spot fit nicely into the rest of the communication and presentation of the new product.